It’s one of the most basic skills we have as human beings, but so often it’s also an organisation’s biggest struggle. Cutting through the noise. Articulating what really matters. Ensuring the right people are listening. Observing what’s not being said at all.
And so the concept of Loquiti was born – delivering proven strategic counsel, to better leverage the power of communications when the stakes are high.
When growth, crisis or transformation creates complexity you can’t solve from the inside, this independent perspective provides boardroom clarity during critical moments.
Whether fostering stronger dialogue to navigate a crisis, or redefining a company narrative to fuel the next phase of growth, this support suits ambitious yet open-minded senior leaders who respect that more impactful communication drives significant change.
However complex that change story, Loquiti works with compassion, strategic insight and a constant eye on ‘how will this land’. Grounded in 20+ years of empathetic problem solving for B2B firms all over the world – and with a network of trusted specialists to help execute even the boldest of plans – we advise what to say, what not to say, when and how.
Brought in during milestone moments and often retained long into the future.
Where Loquiti works best
Robust comms foundations that cause market ripples for all the right reasons, whether you’re a start up, disruptor or an industry’s ‘best kept secret’. Support includes:
Supercharging go-to-market plans, with a roadmap for growth
Developing a clear, ownable narrative, believed internally and externally
Shaping demand generation strategies for category of one brands
Building your comms team for maximum effectiveness
Helping you appoint the right partner(s), while protecting your budget
Even high-performing businesses experience complex transitions when they need to pause and reset, to optimise the ‘next chapter. Support includes:
Capturing market distinction to secure an upcoming investment round
Harmonising a brand identity to accelerate acquisition integration
Building rich content libraries that educate on even the most technical topics
Adapting your approach as you enter new markets/globalise your comms
Critiquing existing communications strategies and helping create world-class teams
You can’t plan for everything. But the longer communications are left unaddressed in difficult moments, the harder they are to recover from. This is where clear-headed strategic counsel matters most.
Managing a crisis when emotions run high
Crafting a communications strategy to navigate an exit
Remedying internal and external reputations when things go off-track
Elevating the skills, confidence and coherence of communications colleagues
Rebuilding a new-look plan when budgets, priorities or resources change
"Katie truly understands the bigger business picture and brings a level of insight and partnership that’s incredibly rare to find."
“I built, sold and exited an international PR agency – an accomplishment I am incredibly proud of, and one that I know earns me trust in a boardroom setting.
But that was only one chapter. I wasn’t done.
I’ve always loved solving complex challenges. Identity problems and reputational problems. Growth problems and investment problems. People problems and engagement problems.
And I know the role that strategic communications plays in driving positive change.
This is what Loquiti is all about.”
Katie Mallinson
Please complete all required (*) fields: